Review: L'Oreal Color Infallible eyeshadow

Hello!

In a break from the Naked Palette series, here's a non-Urban Decay review :-)

I'm having one of those bad technology days and no matter what I did, I couldn't take a decent photo of the eyeshadow itself, so here's a stock photo of L'Oreal's Color Infallible eyeshadow in 05 Purple Obsession.

Picture from:  http://www.lorealparis.com.au/cosmetics/eyes/infallible-eyeshadow/05-purple-obsession.aspx

Here goes:

• Colour: I love this colour! It's a deep purple with very fine (lighter) purple shimmer. The picture above is a bit misleading- the colour is a fair bit deeper than shown (it can look a bit grey-ish if applied über lightly).
• Pigmentation: highly pigmented, comparable to Urban Decay eyeshadows
• Texture: smooth- their description of "velvety" is spot on
• Application: use fingers for best results (not sure why, maybe something with how the binders in this work, but you get much better colour payoff when you use a finger as compared to a brush or sponge tip applicator)
• Longevity: on its own, it creased on me after 4 hours; with a primer it lasts 10-12.
• Cost: $19.95 (Priceline's pricing)- so it's a bit expensive. You could get more for the same price from other brands, but I really wanted this colour (you'll see why in my next post!).

Verdict: A

Swatches:

Each was done with two swipes of the eyeshadow.

xo

Anna